Challenge of Attracting New Guests to Your Hotel
Attracting new guests to your hotel can be a challenge. Millennials have grown up with the internet, and distrust can easily creep into the hotel experience. To build trust, create repeatable workflows within your hotel that allow your team to provide consistent experiences for each guest. In addition, provide background information about your hotel’s social good and hiring practices. Here are a few ways to make your guests feel special.
The Challenges of Attracting New Guests to Your Hotel
As the world of travel evolves, the challenges of attracting new guests to your hotel must also evolve. New generations of travelers are tech-savvy and expect hoteliers to stay on top of the latest technologies. They use their mobile devices to browse social media and gain inspiration. They expect a hotel to be mobile-friendly, offer easy navigation, and have a smooth booking process.
In addition to these challenges, hotels are facing an increasingly competitive marketplace. With online travel agencies offering cheap rates and sharing economy competitors offering unusual accommodations, hotels must compete not only on price but also on customer loyalty. Using best practices, hotels can attract more people and boost their loyalty.
As a hotelier, you must keep track of your data, including reviews from past guests. Monitor your competition and respond to any negative reviews. As in any business, word of mouth is one of the most effective marketing tools available to hotels. Aim to exceed your guests’ expectations and host enjoyable events. Group business is the ticket to success in the hotel industry, so cater to group needs.
Attributes of a Great Hotel Stay
A great hotel stay at hotels in Grand Cayman is dependent on several characteristics. While some factors are universally important, others are less important. Ultimately, the experience is up to the guest. In other words, the perfect hotel experience is a personal choice. Luckily, there are many ways to customize your hotel experience, so you can choose a place that meets your needs.
Among other factors, the internal environment of a room can affect a guest’s experience. It is the most common attribute reviewed by travelers but has the highest proportion of negative reviews. In the longitudinal plot, hotels with 4.5 circles have the highest proportion of negative reviews.
Ways to Make Your Guests Feel Special
In the hospitality industry, human connection is crucial. It would help if you created memorable moments for guests. The best way to do that is to offer complementary services. For example, providing room service is a big plus, and free WIFI is another. It would help if you always treat your guests like royalty.
It would help if you also offered amenities that your guests will use often. For instance, free high-end coffee in the morning is an excellent way to make your guests feel special. For long-term guests, you can also offer free massages. The quality of these freebies should be on par with those you charge for.
One of the best ways to make your guests feel special in a guest room is to ask about their special occasion. The little gesture will go a long way. You can also leave a bottle of champagne or flowers in the room.
Attributes of a Good Hotel Stay for a Leisure Traveler
Many factors are involved in making a hotel stay a pleasant experience. While business travelers will often focus on price, convenience, and prompt and courteous service, leisure travelers will be interested in various factors. For instance, a good hotel may offer free Wi-Fi throughout the hotel and offer access to an on-site gym.
Regarding hotel selection, leisure travelers are more price sensitive and will spend more time researching and comparing hotel rates. This means that a hotel that offers the lowest prices will usually attract these travelers. Moreover, leisure travelers will not hesitate to look for incentives, such as on-site activities, so on-site amenities can be an essential factor.
The convenience of parking is a significant factor for leisure travelers, so many hotels offer this perk. Another factor that is important for leisure travelers is security. This is especially true if the traveler is traveling with family.
